The news blew up recently when Nikon released it's new camera, Nikon D850. As someone who has been using Nikon for a while now, I am angry. I am deeply hurt that I don't see women represented to tell our stories on their company website promoting the new camera.
I live in Asia, currently in Singapore. I was born and brought up in India. As someone who has had to break free of stereotypes and fight to be a part of this industry, it hurts me personally to see that women are still not recognised. It's not like we're short on talent or effort. Why are we left out? Why are we left behind?
A beautiful friend and artist friend, Chia Yen, suggested I use Nikon's slogan to lead this empowerment movement. I thought that was wonderful - anger and hurt must fuel constructive change! Nikon states on their website, "No matter what I use my camera for I always say something about myself with my photos... whether I'm capturing holiday memories or snapping party shots, whether I'm just having a laugh or earn a living as a photographer. With my Nikon I can combine my personality and my dreams. With my Nikon I can show the world who I am."
With my Nikon D810, I combine my strength of being a woman and photographing other women - to share our stories with the world. Come hear my story, Nikon.
Ladies, I urge you to join me and show Nikon what we can do collectively. Let us show what the collective stories of the female voices represent - whether you use Nikon or not. As an artist and photographer, the responsibility lies in my hands to make way for change.
Download the I AM WOMAN badge here!